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When businesses struggled to address the challenges posed by the pandemic, cloud came as a saviour helping organisations of all sizes embrace digital transformation overnight and rapidly shift to a remote working model. It is the business value delivered by the cloud’s data-driven, app-based tech ecosystem that has made end-users spend 304.9 billion USD on public cloud services in 2021, paving the way for technology-first strategies.

As more companies adopt cloud-based business models and concurrent technologies like IoT, AI and ML start becoming more mainstream we can only expect these figures to quadruple. Here are some of the predictions on how cloud trends will play out in the upcoming years:

Rising multi-cloud approaches will eliminate barriers between providers


With time, more start-ups will be focusing on developing cloud-based services to simplify cross-platform operations, enabling users to easily share data among partners who utilise different applications, platforms, and data standards. This would require cloud service providers to reassess their existing models of delivery to leverage the exponentially rising multi-cloud trend.

AI will significantly improve cloud computing


Enterprises have recently started to leverage Artificial Intelligence (AI) to enhance the value delivered by cloud computing. In the upcoming years, AI cloud will have the potential to deliver lowered costs, intelligent integration of automation, greater visibility, deeper insights, enhanced data management and security.

Emergence of Desktop-as-a-Service


Remote working models are here to stay. And, soon entire workstations will be delivered as a cloud service for employees wherever they are based out of. By embracing ‘desktop-as-a service’ organisations can eliminate the cost of updating hardware, increase efficiency, streamline management, improve collaboration and interoperability, and ensure robust security.

Who Needs Cloud Adoption – and Why?


Cloud adoption is beneficial to several industries, including but not limited to the following:



Consumer behaviour has changed post-pandemic, which has led to a growing demand for secure and easily accessible electronic health records (EHRs) and advanced health care solutions like remote surgery and telehealth. Hospitals, clinics, and other medical organisations are thus increasingly using cloud computing to drive process efficiency while delivering optimum care at the lowest costs.

 Marketing and Advertising

In marketing and advertising, cloud can help companies promote products and services online while delivering integrated digital experiences to target audiences across channels. Also with cloud both large and small marketing teams can reach out to large audience, engage with diverse prospects and nurture marketing resources at the same time.


The rising popularity of online shopping has compelled retailers to leverage e-commerce platforms for growth. This necessitates having an impactful online presence, delivering a personalised omni-channel experience, and catering to the dynamic needs of informed consumers. With the help of cloud adoption, retailers now can harness the power of data-backed insights that can help them redesign their offerings and streamline processes.


Financial organisations need real-time data to manage expenses and resources efficiently and communicate effectively with their customers. These reasons encourage them to move their communication platforms and marketing tools to the cloud to leverage its multi-faceted benefits. 


The popularity of online education continues to grow. With cloud-based tools, educational institutions can provide value-based education online, ensuring greater reach, optimum collaboration and safer learning environments. 


The manufacturing industry is experiencing enormous changes that demand speeding up product development, improving collaboration, and reducing time to market. For enabling this, manufacturers are increasingly turning to cloud computing technologies and cloud-based analytics.

Can companies of varying sizes benefit from the cloud?


Cloud-based services are the perfect solution for all businesses wanting a more reliable, customisable, and scalable IT infrastructure. Cloud applications can support everything from content management, to data storage, internal and external communications, and more to facilitate easier remote collaborations across diverse platforms and optimisation of time and resources.

Implementing on-premise cloud solutions can however add complexity and demand significant upfront software investments, robust management and monitoring. On the contrary, an outsourced cloud infrastructure enables organisations to grow strategically, enhance their customer relationships, and expand globally without thinking about huge expenditures and responsibilities. And, this is why finding a reliable cloud service provider is crucial.

Partnering with a leading cloud service provider like Motherson Technology services can result in significant savings and help companies enhance efficiency. Our market-relevant cloud competencies and people-first approach drives profitability through innovation and simplification of business processes. Whether you experience a surge in staff, clientele, or projects, our flexible subscription models will allow your enterprise to scale its IT infrastructure in no time.








About the Author:

Pankaj Chopra, Sales Head & AVP, Motherson Information Technologies Spain S.L.U.

Helping businesses achieve excellence for a better world is a goal Pankaj shares with Motherson Technology services.

Pankaj leads for Motherson Technology services. Motherson Technology services is a joint venture between Motherson and Sumitomo Wiring Systems Co. Ltd. and provides end-to-end IT solutions focusing on driving technology-led transformation.

Pankaj has 25+ years of IT industry experience in managing business and Sales Teams across India and the Far East. As an industry veteran, Pankaj has deep domain expertise in BFSI, Enterprise, and Public Sector verticals. In addition, Pankaj is a certified AWS Business Professional and is currently helping clients in the areas of legacy modernization & transition to the Cloud.

Pankaj also focuses on meeting new-age customer demands based on domain-led next-generation services including Cloud, Industry 4.0, Intelligent automation with client-centric business models. With two-decade-long experience, Pankaj has had the opportunity to experience changing customer expectations first-hand, work with industry stalwarts to shape the future of work, and navigate the evolving business paradigm while enabling him to forge critical relationships with clients and partners, including Fortune 500 companies.